Webcameron

Whilst Labour has been handling its inevitable transfer of power the Tory leader has spent the last month or so being a first rate video blogger. Or is that vlogger?

True to form Cameron’s marketing master plan has stuck to its guns, stuck to its plodding pace and in my opinion continues to gather momentum. In a series of photo op’s Cameron has spent four days with a Muslim family in Birmingham, two days as a teaching assistant in Hull and has just finished two days with the Welsh police. Now I know you’re all thinking that this is merely a shameless display of political positioning – and you’d be right. But say what you like about him he is so genuine in his shamelessness that it is very hard, if not to like him outright, then at least to appreciate what he's doing. There is something perversely satisfying in watching someone move around the country saying all the right things, shaking the right hands and ticking all the right boxes (especially when they have an Eton accent). Once you accept that politics is nothing but a dishonest game, then it becomes a matter of who can play that game with the most skill. Cameron scores highly on that count.


Regardless of what you think of the man, his webcameron site has to be visited and a few minutes have to be spent browsing through his video dairies. Politics aside they still make for good viewing, simply from a human interest stand point. Few other people can blog on such a wide variety of things or blog on such a regular basis. Given my addiction to anything with an rss feed webcameron has become a predominant character in my blogosphere. Sad as it is to admit.